In the field of digital advertising, understanding key metrics is important to measure success and optimize ad revenue. One with the most frequently used metrics for publishers, advertisers, and marketers alike is calculating ecpm. eCPM serves as a standard metric to guage the profitability and performance of ads, helping advertisers https://miranda-terkildsen.hubstack.net/ecpm-what-it-is-and-why-it-matters-in-digital-advertising