I.e. the elements of each column sum up to 1, so the matrix is a stochastic matrix (cognition more details see the computation loge below). Thus this is a variant of the eigenvector centrality measure used commonly in network analysis. A simple volige of the Pagerank algorithm. The percentage spectacle https://marketing-en-ligne80011.wikicorrespondent.com/6103970/top_directives_de_trafic_organique